The statistics were formatted in white letters against a black background.
“India was recently named the most dangerous country in the world for women.”
The next two numbers shown on the screen were alarming to Mike Spencer, a Cummins Inc. senior marketing specialist in pricing.
“Every 13 minutes, an Indian woman is raped and only 26% of women are employed,” the screen read.
In a 5-minute-46-second video produced by Cummins Inc. in partnership with Rise Up, a global nonprofit that invests in local solutions, strengthening leadership and building movements to activate women and girls, viewers are introduced to Ankita Kamble, a young woman in Ambujvadi, Mumbai, who has big dreams to one day become a bank manager.
The short film is the latest installment of the Cummins Powers Women initiative, the global company’s effort to advance women and girls in the local community and around the world. Since its 2018 launch, the initiative has positively impacted more than 54,000 women and girls in 13 countries through on-the-ground mentoring, entrepreneurship and leadership development.
More than 60 Cummins employees in Columbus got a first-look at the film Wednesday during a private screening at YES Cinema. The screening was followed by a question-and-answer session with Avril Schutte, director of Cummins global programs and corporate responsibility, and Julie Del Genio, Cummins North America director of corporate responsibility.
For more on this story, see Thursday’s Republic.
